Full service and reporting – Only available for Law 2 Web customers running a website with us
This involves the quarterly despatch of the content via email to a database of clients held in the website. We set up (and maintain) the email template fully configured and branded to the law practice’s requirements.
The outgoing email contains the articles without the need to have to open or download a separate pdf. We then report back metrics to the law practice including;
- Open rate of emails;
- Click rate of links in the emails;
- bounced email addresses; and
- clients who opt to unsubscribe.
The process is repeated for each quarterly release.
The law practice concerned then updates the database as required and the process is repeated for each quarterly release. We also load the articles on the website fully tagged for practice area (e.g. Property, Commercial, Company, Trusts, Succession). These have leaders and of course can be linked from other platforms (e.g. Facebook, Twitter, LinkedIn). This assists in optimisation of the website for Google.
Price is $1,200 per annum. This includes all the above services but there may be additional costs if the practice wants assistance with the establishment and maintenance of the database.
For practices wanting to utilise some, but not all, of the Full service we are happy to discuss a customised arrangement. POA.
The following diagram shows how the system works. BESTLAW is the law practice here.